You plan to entrust the management of your digital communication to a web agency? It’s an investment that can bring you more or less important added value in the long run! But which agency to choose?
What is a digital agency?
Here is the definition of a digital agency. It is a company specialized in digital communication whose main objective is to improve the visibility of its customers on the Internet. It can accompany its customers from the definition to the follow-up of a project. To do this, it can be brought to realize various missions:
Creation of digital content Creation and development of websites Creation of a mobile application or mobile site Creation of an infographic Creation of a mailing Technical audit and positioning audit Improvement of the web design Redesign of website Natural referencing Paid referencing Advertising on the web Community management and other services related to social networks
Some agencies are also competent to create a visual identity, install an SSL certificate…
Why do companies prefer to outsource digital communication? Because with an expert in the field, they can be sure to benefit from an efficient and customized web communication. Moreover, the digital agency gathers various talents, which will allow them to have only one interlocutor who will take care of their project. Also, they follow the evolution and have specialized skills for a successful communication. Also, the agency will take care of the respect of the deadlines and the technical and budgetary constraints of the company.
Where to find an agency in Haute-Savoie ?
If you are looking for a web agency in Haute-Savoie, you have several channels to find the rare pearl:
Word of mouth: it is the safest and most reliable way to find the best web agency. So, ask your friends and family to list a few good addresses that have already proven themselves in the digital world Social networks: Internet users can also suggest a few reputable companies in the sector. A name repeated several times is already a good sign! Forums: in forums, you can access the opinions of Internet users and evaluate the credibility of an agency Search engines: you can also do targeted searches on Google to find some digital agencies in Haute-Savoie. However, this option is not very secure
In any case, do not rush. Your company’s image is at stake. And above all, let the competition work to find the best offer.
How to choose the right digital agency?
Of course, not all digital agencies are equal. Therefore, in order to avoid falling on professionals who provide inefficient solutions, it is better to conduct a small investigation and compare offers before making a decision. First of all, find out about 3 or 4 providers:
Track down positive and negative information on the internet Look at customer reviews on its site And read the comments of Internet users in forums and in social networks
In addition, specialization is an important element. Some agencies are better at managing campaigns to improve the visibility of a website, others on the contrary are more efficient at managing your presence in social networks…
Then, take a look at their website and check the references. This can give you a little insight into their capabilities. Then, ask to meet the team that will take care of your project. Then, look at the CVs of each member and discuss with the project manager: what is your first impression? Is he or she a good listener? Do they understand your needs? Are the proposed solutions satisfactory? Also, don’t forget to ask for examples of the work the agency has already completed to assess the completeness of the work done.