Black Friday presents a golden opportunity for businesses and digital marketers to supercharge their SEO strategies. As the digital landscape becomes increasingly competitive, having access to top-tier SEO tools can make all the difference in achieving online visibility and success. This year’s Black Friday offers an array of exceptional deals on SEO software, platforms, and training resources that can elevate your digital marketing efforts to new heights.
From comprehensive SEO suites to specialized e-commerce optimization tools, the Black Friday sales event is teeming with discounts that cater to various aspects of search engine optimization. Whether you’re a seasoned SEO professional or a small business owner looking to improve your online presence, these deals provide an excellent chance to invest in powerful tools at a fraction of their regular cost.
Exclusive SEO tool discounts for black friday 2023
The cornerstone of any successful SEO strategy lies in having access to robust analytical and research tools. This Black Friday, industry-leading SEO platforms are offering substantial discounts on their most popular products, making it an ideal time to upgrade your SEO toolkit or try out new software that can give you a competitive edge.
Ahrefs: 30% off annual plans
Ahrefs, a powerhouse in the SEO industry, is offering a rare 30% discount on its annual plans. This comprehensive SEO toolkit is renowned for its backlink analysis, keyword research, and competitor analysis features. With this Black Friday deal, you can access Ahrefs’ full suite of tools at a significantly reduced price, enabling you to conduct in-depth SEO audits, track your rankings, and uncover valuable insights about your competitors’ strategies.
The discount applies to all tiers of Ahrefs’ annual subscriptions, making it an attractive option for businesses of all sizes. Whether you’re managing a single website or overseeing multiple domains, Ahrefs’ discounted plans can provide you with the data-driven insights needed to improve your search engine rankings and organic traffic.
Semrush: 60% discount on guru and business subscriptions
SEMrush is taking Black Friday deals to the next level with an impressive 60% discount on its Guru and Business subscriptions. This all-in-one marketing toolkit offers a wide array of features, including keyword research, site audits, backlink analysis, and content optimization tools. The substantial discount makes it an excellent time for marketers to explore SEMrush’s advanced functionalities or upgrade their existing plans.
With SEMrush’s Guru and Business plans, you gain access to additional features such as extended limits on projects and keywords, historical data, and branded reports. These advanced capabilities can be particularly beneficial for agencies and larger businesses looking to scale their SEO efforts across multiple clients or domains.
Moz pro: 50% reduction for new users
Moz Pro, a trusted name in the SEO community, is offering new users a generous 50% discount on their subscriptions. This deal presents an excellent opportunity for those who have been considering Moz Pro to dive in and experience its full range of SEO tools and features. Moz Pro is known for its user-friendly interface and comprehensive suite of SEO tools, including rank tracking, site crawl, and on-page optimization recommendations.
The 50% reduction applies to all Moz Pro plans, allowing new users to choose the tier that best fits their needs without breaking the bank. This significant discount enables businesses and individuals to access professional-grade SEO tools at a fraction of the regular cost, potentially accelerating their SEO learning curve and implementation strategies.
E-commerce SEO platform deals
For online retailers, optimizing product pages and improving visibility in search results is crucial for driving sales. This Black Friday, several e-commerce-focused SEO platforms are offering special deals to help online stores enhance their search performance and attract more potential customers.
Shopify SEO app bundle: 40% savings
Shopify merchants can take advantage of a special SEO app bundle this Black Friday, offering a 40% discount on a curated selection of top-rated SEO applications. This bundle includes essential tools for optimizing product descriptions, improving site structure, and enhancing overall search visibility within the Shopify ecosystem.
The discounted app bundle provides a cost-effective way for Shopify store owners to implement a comprehensive SEO strategy tailored specifically for e-commerce. From automatic meta tag generation to schema markup implementation, these tools can significantly improve your store’s chances of ranking higher in search results for relevant product queries.
Bigcommerce SEO toolkit: 35% off annual subscriptions
BigCommerce users can benefit from a 35% discount on the platform’s SEO Toolkit annual subscriptions this Black Friday. The SEO Toolkit is designed to streamline on-page optimization for BigCommerce stores, offering features such as customizable URLs, automatic 301 redirects, and integrated keyword research tools.
This deal presents an excellent opportunity for BigCommerce merchants to enhance their store’s search engine performance without the need for extensive technical knowledge. The toolkit’s user-friendly interface and automated optimization suggestions make it an invaluable resource for e-commerce businesses looking to improve their organic search visibility and drive more traffic to their product pages.
Woocommerce SEO extensions: Buy-One-Get-One free offer
WooCommerce, the popular e-commerce plugin for WordPress, is running a Buy-One-Get-One Free promotion on its SEO extensions this Black Friday. This offer allows store owners to pick up two powerful SEO tools for the price of one, potentially doubling the impact of their optimization efforts without increasing their budget.
The promotion includes a range of SEO-focused extensions, such as advanced XML sitemaps generators, schema markup enhancers, and product review optimizers. By taking advantage of this deal, WooCommerce users can significantly boost their store’s search engine visibility and potentially increase organic traffic to their product listings.
Content optimization software promotions
Content remains king in the world of SEO, and this Black Friday, several leading content optimization platforms are offering substantial discounts on their services. These tools can help content creators and marketers produce SEO-friendly content that resonates with both search engines and human readers.
Surfer SEO: 65% discount on yearly plans
Surfer SEO, a popular content optimization tool, is offering an impressive 65% discount on its yearly plans this Black Friday. This data-driven platform helps content creators optimize their articles and blog posts for specific keywords by providing real-time suggestions based on top-ranking pages.
With this significant discount, content marketers and SEO professionals can access Surfer SEO’s advanced features, including SERP analyzer, content editor, and keyword research tools, at a fraction of the regular cost. This deal presents an excellent opportunity to elevate your content strategy and improve your chances of ranking higher in search results.
Marketmuse AI content planner: 55% off enterprise tier
MarketMuse, an AI-powered content intelligence platform, is offering a substantial 55% discount on its Enterprise tier this Black Friday. This advanced platform uses machine learning algorithms to analyze your content strategy, identify gaps in your coverage, and provide data-driven recommendations for content creation.
The Enterprise tier of MarketMuse offers expanded features such as custom dashboards, API access, and personalized strategy sessions. With this Black Friday deal, larger organizations and content teams can leverage MarketMuse’s powerful AI capabilities to streamline their content planning and optimization processes at a significantly reduced cost.
Clearscope: 25% reduction on all packages
Clearscope, a content optimization tool favored by many SEO professionals, is offering a 25% reduction on all its packages for Black Friday. This platform provides detailed content briefs and real-time optimization suggestions based on top-performing content in search results.
While the discount percentage might be lower compared to some other offers, Clearscope’s reputation for delivering high-quality, data-driven content recommendations makes this deal particularly attractive. Content creators and SEO teams can use this opportunity to access Clearscope’s premium features at a more affordable price point, potentially improving the search performance of their content across the board.
Local SEO and citation management offers
For businesses targeting local customers, optimizing for local search is crucial. This Black Friday, several platforms specializing in local SEO and citation management are offering deals to help businesses improve their local search visibility and manage their online presence more effectively.
Brightlocal: 40% savings on Multi-Location packages
BrightLocal, a comprehensive local SEO platform, is offering a 40% discount on its multi-location packages this Black Friday. This tool suite includes features for local citation building, review management, and local rank tracking, making it an essential resource for businesses with multiple physical locations.
The discounted multi-location packages allow businesses to manage and optimize their local SEO efforts across numerous locations from a single dashboard. This deal is particularly valuable for franchises, multi-branch businesses, or agencies managing local SEO for multiple clients, as it provides a cost-effective way to scale local search optimization efforts.
Yext: 50% off first three months for new clients
Yext, a leader in digital knowledge management, is offering new clients a 50% discount on their first three months of service this Black Friday. Yext’s platform helps businesses manage their information across various online directories, social media platforms, and search engines, ensuring consistency and accuracy in local listings.
This half-price offer for the initial three months provides an excellent opportunity for businesses to experience Yext’s comprehensive suite of local SEO tools at a reduced cost. It’s an ideal chance to start managing your online presence more effectively and potentially improve your local search rankings across multiple platforms.
Moz local: 30% discount on annual subscriptions
Moz Local, part of the respected Moz SEO software suite, is offering a 30% discount on its annual subscriptions for Black Friday. This platform specializes in distributing and managing your business information across various online directories and platforms, helping to improve your local search visibility.
The discounted annual subscription to Moz Local can help businesses ensure their NAP (Name, Address, Phone) information is consistent across the web, monitor and respond to reviews, and track their local search performance. This deal presents a cost-effective way for businesses to streamline their local SEO efforts and potentially improve their visibility in local search results.
SEO training and certification deals
Investing in SEO education can yield long-term benefits for your digital marketing career or business. This Black Friday, several reputable organizations are offering discounts on their SEO training programs and certifications, providing an excellent opportunity to enhance your skills and credentials.
Semrush academy: 70% off advanced SEO courses
SEMrush Academy, known for its comprehensive digital marketing courses, is offering a substantial 70% discount on its advanced SEO courses this Black Friday. These in-depth courses cover various aspects of SEO, from technical optimization to content strategy and link building.
With this significant discount, both beginners and experienced marketers can access high-quality SEO education at a fraction of the usual cost. The courses include video lessons, practical exercises, and quizzes to reinforce learning, making it an excellent opportunity to expand your SEO knowledge and skills.
Google analytics individual qualification: free certification vouchers
While not strictly a Black Friday deal, Google is offering free certification vouchers for its Google Analytics Individual Qualification (GAIQ) exam. This certification is highly regarded in the digital marketing industry and demonstrates proficiency in using Google Analytics for website optimization and SEO.
Taking advantage of this offer allows you to add a valuable credential to your resume without any cost. The GAIQ certification covers various aspects of web analytics, including data collection, processing, configuration, and reporting, all of which are crucial skills for effective SEO implementation and analysis.
Bruce clay SEO training: 45% discount on virtual workshops
Bruce Clay, a respected figure in the SEO industry, is offering a 45% discount on his virtual SEO workshops this Black Friday. These intensive training sessions cover a wide range of SEO topics, from foundational concepts to advanced techniques used by industry professionals.
The discounted virtual workshops provide an opportunity to learn directly from one of the pioneers of SEO. Participants can gain insights into cutting-edge SEO strategies, ask questions in real-time, and network with other professionals in the field, all at a significantly reduced price point.
Technical SEO audit tools promotions
Technical SEO forms the foundation of any successful optimization strategy. This Black Friday, several leading technical SEO audit tools are offering discounts on their software, allowing businesses and SEO professionals to conduct thorough site audits and identify critical issues affecting search performance.
Screaming frog SEO spider: 50% off annual licenses
Screaming Frog, a popular desktop program for conducting comprehensive website audits, is offering a 50% discount on its annual licenses this Black Friday. This powerful tool crawls websites to identify technical SEO issues, analyze page titles and meta descriptions, find broken links, and much more.
The half-price offer on annual licenses makes Screaming Frog SEO Spider more accessible to a wider range of users, from individual consultants to larger agencies. This deal provides an excellent opportunity to add a versatile and in-depth technical SEO audit tool to your arsenal at a significantly reduced cost.
Deepcrawl: 40% savings on enterprise plans
DeepCrawl, a cloud-based website crawler and auditing platform, is offering a 40% discount on its Enterprise plans for Black Friday. This advanced tool provides detailed insights into a website’s technical health, identifying issues that could impact search engine rankings and user experience.
The discounted Enterprise plans offer expanded crawl limits, advanced reporting features, and API access, making it an attractive option for larger websites or agencies managing multiple clients. This Black Friday deal allows businesses to access DeepCrawl’s powerful enterprise-level features at a more affordable price point.
Sitebulb: 60% discount for First-Time subscribers
Sitebulb, an innovative website auditing tool, is offering new subscribers a generous 60% discount on their first year of service this Black Friday. This desktop application provides comprehensive technical SEO audits with intuitive visualizations and actionable recommendations.
The substantial discount for first-time subscribers makes Sitebulb an attractive option for SEO professionals looking to expand their toolkit or try a new approach to technical audits. With features like its unique ‘Hints’ system that provides context and suggestions for identified issues, Sitebulb can help streamline the process of identifying and addressing technical SEO problems.
As the digital marketplace becomes increasingly competitive, investing in powerful SEO tools and education can provide a significant advantage. These Black Friday deals offer an excellent opportunity to acquire premium SEO resources at discounted rates, potentially accelerating your SEO efforts and improving your online visibility. Whether you’re looking to enhance your technical capabilities, optimize your content, or improve your local search presence, there’s likely a deal here that can help you achieve your SEO goals more efficiently and cost-effectively.